River Revive
Loading...
Date
2025-05
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
The Ohio State University
Abstract
Introduction: The health of our waters is one of the most significant factors in the health of our planet, and ultimately, the health of our bodies. Keeping our waters clean directly correlates to keeping ourselves healthy. The problem is that so many people hold the belief that their actions don’t truly make a difference, or that they cannot make a meaningful impact as an individual. This is simply not true, and the health of our ecosystems is directly impacted by this mindset. Where there’s a problem, there is an opportunity to create a solution. In this instance, the opportunity is to create a fun way to inspire individuals to get involved and help them to realize that they can make a difference. In comes River Revive, an Columbus-based organization and online platform designed to inspire young adults to engage in environmental conservation and connect them with the resources to take action in their local community.
Methods: In terms of primary research, I sent out a survey in order to get a feel for people’s thoughts and habits in relation to environmental efforts. For secondary, I reviewed some literature on the topic and did a media scan and competitive comparison. From there, I developed my designs based on my insights, putting emphasis on aspects such as environmental importance and sense of community.
Results: My final media for River Revive took the form of a website, social media page, and material applications all branded within the identity that I created for the organization.
Conclusion: River Revive creates a way to engage the people of Columbus in doing something good for our city, and encourages them to continue helping the environment in other ways.
Description
Keywords
river cleanup, organization, Columbus, OH, water cleanliness, environmental, volunteer work