Leveraging Organoleptic Properties within a Discrete Choice Experiment Framework to Better Predict Food Purchase Intention

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Date

2023-02

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Research Projects

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Abstract

Description

Food, Agricultural, and Environmental Sciences (FAES): 3rd Place (The Ohio State University Edward F. Hayes Advanced Research Forum)

Keywords

Sensory Evaluation, Discrete Choice Experiment, Purchase Intention, Willingness to Pay, Liking

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