Desire in Absence: The Construction of Female Beauty in the Social Media Age

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Date

2019-05

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The Ohio State University

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Abstract

Social media heavily influences our current female beauty culture by normalizing potentially harmful ideas and creating unrealistic expectations on the female body. These platforms promote practices as idealizing specific beauty standards, a surveillance culture, self-measuring, and the creation of a fake, desirable self. These pressures have the ability to cause harmful effects on a woman’s body, mental health, and relationships with other females. This research forces a confrontation or realization of the lack of authenticity in social media beauty portrayals and the need for the individual to construct a more desirable “false-self”. The pressure put on women to conform to contemporary beauty ideals leads to a strong desire for women to want to represent a version of themself they believe is absent.

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Arts Undergraduate Research Scholarship
Honorable Mention in 2019 Images of Research + Arts Competition

Keywords

video, candy, social media, beauty

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